The Global News War

The terms used to describe media globalization rely on metaphors of war – as more countries realize that a strong media presence is as powerful as traditional diplomacy. More industry leaders and governments struggle to portray events with new perspectives and reach new audiences. Emerging networks include Aljazeera International, a French version of CNN, and a BBC Arabic channel. Several countries have teamed up to operate state-run Television del Sur in South America, and talks are underway in Nairobi about a similar continent-wide channel for Africa. As Aljazeera attempts to break into the West, UK and Russia enthusiastically court Arab audiences with their own channels. With new networks and programs, journalists discover multiple methods for coverage as well as unlimited people and events worthy of coverage. Much of the explosion in transnational news responds to dissatisfaction over US domination of the airwaves and its neglect in covering foreign affairs. The US may be the world’s sole superpower, but governments and journalists from other countries now strive to present their own stories to the world. In resolving global conflicts, perhaps more countries will turn to global dialogue rather than guns and war. – YaleGlobal